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Re: stingray2 post# 43218

Sunday, 08/27/2006 12:18:53 PM

Sunday, August 27, 2006 12:18:53 PM

Post# of 341664
For ease of reference, I have gathered together all the information I could garner from the MediaMax Technology website at www.tranzbyte covering CDMX, Octipod and MediaMax into a single file. Mystocks and Howdy have already provided the most important parts, but I thought posters might like to have a compendium ready to hand. I apologise in advance if I have omitted anything!

MediaMax Technology website has been updated...
1) CDMX:
Developed for the music industry, the CDMX multi-media enhancement technology is housed entirely on the CD itself and doesnot require the loading of any software components in order to access the music and bonus content.

CDMX is completely customizable and provides cross-platform playability and an unparalleled enhanced visual and listening experience for PC and Mac users.

With CDMX, users can Play, Move and Share the music with a just one click of the mouse.


BENEFITS

Consumer Experience -- Download software or reboot? Not withCDMX! The CD buyer has full access to all music and bonus content in a self-contained environment.
No Flash, No Java, No DirectX9, No ASPI drivers, No Problem!
All features are just one click away.

Playability & Compatibility -- CDMX enhanced CDs play in all car stereos and consumer electronic devices from DVD players to Gaming Consoles including PCs and Macs.

Sound Quality -- Listen to the original full-fidelity Red Book audio files from a PC or Mac.

Portability -- CD buyers can seamlessly and effortlessly transfer their music between devices for multiple styles of easy listening.

Forward & Backward Compatibility -- All CDMX platforms are designed to be forward and backward compatible. New releases will automatically update the user's system with the necessary components.

Enhanced Content -- CDMX offers the ability to add enhanced bonus content such as music videos, product and promo trailers, lyrics, artist bios, photo galleries, CD art, posters, website links, music sharing, banner ads and more.

Onboard & Online Customer Care -- Each CDMX CD has a customized customer care section that provides the user with a generalFAQ. In addition, consumers can access our highly trained and dedicated customer support team directly from the CD or via the SunnComm website.

Customizable -- customizable skins and features.

CDMX Builder Tool -- Initiate, edit, design, build and approve CD projects in real-time from any home or office PC with an Internet Connection.

Manufacturing -- With CDMX, there is no special equipment needed at the manufacturing facility. Since it doesn't require any pre-mastering modification, CDMX can be easily applied to both current and back catalogs.


2) OCTIPOD CD:
Originally developed for the movie industry, this patent-pending DVD product has cross-market applicability for the music industry, namely as a replacement for the dual-disc sector.
Residing on a DVD, OctiPod combines DVD video content and enhanced audio CD content on one side of a DVD. For the industry, this platform is equivalent to including an additional physical CD in the DVD package without the associated expense.

Octipod Features:
FEATURES

Play Video -- Play the full-length video content from any DVD player,PC or Mac computer.

Play CD Audio -- Listen to the original full-fidelity Red Book audiodirectly from the DVD on an PC or Mac computer.

Copy to CD -- Burn a full-fidelity music CD directly from the DVD onan PC or Mac computer.

Transfer Music to iTunes® and other Portable Devices -- Seamlessly transfer song tracks directly from the DVD on a PC or Mac computer with just one mouse click.

Transfer Audio to a PC or Mac -- Seamlessly transfer song tracks directly from the DVD to a PC or Mac computer with just one mouse click.

MusicMail -- Share selected song tracks with friends & family for a pre-determined number of days, weeks or plays without the use of illegal file sharing networks and without tying up email systems with huge files. Take advantage of this powerful viral marketing tool that is loved by consumers of all ages!

PerfectPlacement -- Dynamic on-line and off-line banner ads provide promotional and/or revenue generating opportunities through the placement of rotating 3rd party interactive ads that can be changed at any time by the content owner on a CD-by-CD basis.

Multi-Language Interface -- All text supports multiple languages with a single production run.


BENEFITS

Customizable -- customizable skins and features.

Sound Quality -- Listen to the original full-fidelity Red Book audio files from a PC or Mac.

Portability -- Users can seamlessly and effortlessly transfer the music content from the DVD to their computer or other portable devices for multiple styles of easy listening.

Forward & Backward Compatibility -- All OctiPod platforms are designed to be forward and backward compatible. New releases will automatically update the user's system with the necessary components.

Onboard & Online Customer Care -- Each OctiPod CD has acustomized customer care section that provides the user with a general FAQ. In addition, consumers can access our highly trained and dedicated customer support team directly from the CD or via the SunnComm website.

OctiPod Authoring Suite -- A stand-alone tool that combines an asset management, skin builder and compiler component in a self-contained and user-friendly application.

Bonus Content Cost Reductions -- OctiPod DVD enhancements eliminate the significant costs associated with the manufacture, insertion, packaging & additional shipping weight associated with a two-disc package.

Manufacturing -- The DVD, HD-DVD & Blu-Ray manufacturing processes are standard. No additional equipment is required.


3) MEDIAMAX SOFTWARE

Play and copy songs directly from the high fidelity audio tracks on the CD into multiple secure formats. MediaMax eliminates the need for duplicate music files, thus removing royalty issues while providing additional disc space for more music and bonus content.

SecureBurn -- Burn a predetermined number of identical backup copies including all enhanced features while preventing further copies from the copied CD. Now users can easily make authorized backups of their CDs without any special ripping and burning software.

Variable Bit Rates -- When copying tracks to a PC the CD buyer can select the quality / compression rate to be used. Users can adjust the downloaded music to the fidelity they personally prefer.

Full Internationalization -- All interface text, commands, menus, buttons, alerts, etc. can be easily changed through a pull-down menu in order to support multiple languages and countries with a single CD production run.

Mac Protection & Compatibility -- For the first time, content can be played and protected on a Mac with the same experience enjoyed on a PC. With MediaMax, you can have it all!

MusicMail / TuneShare -- Share selected CD tracks with friends & family for a pre-determined number of days or number of plays without the use of illegal file sharing networks and without tying up email systems with huge files. Take advantage of this powerful marketing tool that is loved by consumers of all ages!

Perfect Placement -- Dynamic on-line and off-line banner ads provide promotional and/or revenue generating opportunities through the placement of rotating 3rd party interactive ads, that can be changed at any time by the label, artist or content owner.

The MediaMax product provides cross-platform playability, security, and an unparalleled enhanced visual and listening experience for PC and Mac users.

The technology is based on a multi-session CD wherein the first session is made up of standard CD files and the second session is comprised of security components and special bonus features embedded into a versatile multimedia user interface.

With MediaMax, users can Play, Move and Share the music while you protect your copyrights.

Consumer Experience -- Download software or reboot? Not with MediaMax! The CD buyer has full access to all music and bonus content in a self-contained environment:

No Flash, No Java, No DirectX9, No ASPI drivers, No Problem! All features are one click away.

NOTE: Installation of software and presentation of the EULA "End User License Agreement" conform to the newest standards as defined by the industry and consumer advocate groups.

Playability & Compatibility -- Unlike virtually all of the competitors, MediaMax enhanced CDs offer 100% CD compatibility. Like standard CDs, they play in car stereos and consumer electronic devices from DVD players to Gaming Consoles and computers including PCs and Macs.

Track Level Protection -- MediaMax maintains effective protection at the individual audio track level establishing it as the only currently available solution that can be used for any delivery platform today (i.e., Online Music Stores, Kiosks, Promo & Pre-Release CDs as well as Commercial CDs.)

Copy Management -- Users can move music between their CD, PC, Mac or Portable Music Player in a controlled secure environment. MediaMax helps keep your assets off file-sharing networks!

Forward & Backward Compatibility -- All MediaMax platforms are designed to be forward and backward compatible. New releases will automatically update the user's system with the necessary components.

Enhanced Content -- MediaMax offers the ability to add enhanced content such as music videos, product and promotional trailers, lyrics, artist bios, photo galleries, CD art, posters, website links, copy management, music sharing, banner ads and more.

Sound Quality -- Listen to the original Red Book audio files from your PC or Mac. With MediaMax, there is no need for a second session of compressed digital files.

Portability -- CD buyers can seamlessly and effortlessly transfer their music between devices for multiple styles of easylistening.

Reliability - MediaMax provides maximum effectiveness in reducing unauthorized CD burning while still maintaining optimum playability as validated by Microsoft Windows certification and independent third party testing.

Onboard & Online Customer Care -- Each MediaMax CD has a customized customer care section that provides the user with the business rules specific to their CD, as well as a general FAQ. In addition, consumers can access our highly trained and dedicated customer support team directly from the CD or via the SunnComm website.

MediaMax Builder Tool -- Now our customers can initiate, edit, design, build and approve their CD projects in real-time from any home or office PC with an Internet Connection.

Partner Support & Training -- Customized on-site staff training and phone-based support.

Manufacturing -- With MediaMax, there is no special equipment needed at the manufacturing facility. Since it doesn't require any pre-mastering modification, MediaMax can be easily applied to both current and back catalogs.

Independent Consumer Research -- Online and phone surveys conducted by independent research confirms that SunnComm has achieved the optimum balance between consumer acceptance and protection of artists' rights.

MediaMax: Validation and Certification and Validation & Certifications

Certification and Validation

Microsoft -- After rigorous review by the Windows Quality Online Services Team, commercially available versions of MediaMax have been awarded the 'Designed for Windows' certification.

PMTC -- All new platforms and associated commercially available upgrades undergo meticulous third party testing and evaluation at the PMTC test labs. PMTC is an independent international expert in the area of quality control for optical disc and other multi-media products.

BillBoard® - MediaMax CDs consistently make Billboard's top 200® list, including a Double-Platinum and several Gold CDs.