North American Cannabis Holdings Inc (USMJ)

[RAndreozzi1984]

I'm not upset per se, but I was expecting something along the lines of reaching a deal to sell at, say, various GNCs. To me, this sounds like instead of getting a standard space to sell their goods and give them exposure, they are in a larger space. I mean, that's cool, but is there more to this VIP thing than what I gathered from this article? Did Arnold endorse the product? Is he signing off on it? What am I missing here?