DNA Brands Inc (DNAX)

[Tx Girl]

It probably is a legitimate contest, but it's not clear on who submit the entries, the company, consumers, distributors. Regardless, DNA brands do have a good product and did not fail the first time around because the product wasn't selling. They failed because of poor management, and I'm not just talking about Eric Fowler. If this product have any chance at succeeding, Adrian will need to stop trying to expand the Brand right now, by trying to acquire other companies, and focus solely on DNA Energy Drinks. Otherwise he needs to sell this company to someone who can focus on making DNA Energy a success.

I said it before, and I will say it again, there is more to the story of how Adrian came to be in charge of DNA. If Darren and Mel wanted to get out of the business, all they had to do was sell it to someone who already had a beverage/food line and the resources to get this back on the shelf with their other products. Why turn the company over to someone who has zero experience in this field and do not have the resources to get this back in production without diluting the stock?

That's the real question you should be asking, instead of focusing on a contest. Drink contest are held all the time, ever heard of the Pepsi/Coke challenge. At the end of the day it's about consumer preference.