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Re: Railrazor63 post# 49482

Thursday, 01/19/2017 8:41:31 AM

Thursday, January 19, 2017 8:41:31 AM

Post# of 140474
In case the question comes up as to why we do this as a mass emailing, it is for a few reasons:

Getting the same email so many times will compel the recipients to read it.

Getting it from so many different senders tends to assure the recipients that it isn't being sent repeatedly by one individual, possibly from a few addresses (would take a lot of work by one person to come up with so many email addresses and fabricate names and shares held) to assert an individual opinion.

It makes it an event for the recipients, which promotes discussion amongst themselves about the content.

What I feel I failed to do is to include in the letter a specific invitation for the recipients to check out the message board, which will allow them to validate the number of senders some of the rationale behind the letters. Next time...