Ascent Solar Technologies Inc (ASTI)

[Dank02]

This is a slide from their may 11, 2016 invester presentation. They want to sell at 4 to 100 dollars a watt. That is their business mkdel.
Who would be stupid enough to say they are a solar player?

A paradigm Shift in Strategy and Business Model:
?Pivot away from traditional solar market
?Focus on high-value PV applications and consumer market
• Sell products at $4 - $100/watt compared to $0.50/watt
• Customers interested in functionality, lightweight and
durability rather than cost
• Markets that DO NOT compete with less-expensive fossil fuel
generated power
• Deviate from commodity-based pricing to value based pricing
model, effectively shifting from $X per watt to $Y per
unit/solution
• Expanded product portfolio to include high-margin non PV
ancillary products