DNA Brands Inc (DNAX)

[Ed the Trader]

"I would bet that once this gets on store shelves, I think just the members on this board could possibly buy enough PRODUCT to set a new sales record for DNAX($217,000)"

I think you vastly overestimate how many people frequent this forum, and I know you vastly overestimate how many energy drinks an average person drinks.

Let's say that DNA gets 50 cents per can of energy drink (the distributors and retailers get the rest of the retail purchase price), and I am probably being generous there.

Let's say that every iHub DNAX forum users drinks one can of DNA every day, which is not likely.

That is 365 cans per year at $0.50 cents revenue per can. That is $182.50 of revenue per forum user per year.

To get more than $217,000 in revenue with our mythical heavy DNA user, there would have to be nearly 1,200 users of this forum.

Based on the typical posting going on around here, does it look like 1,200 people are using this forum? I would say maybe a couple dozen.

If you look at the revenue reported in earlier years, DNA actually got nearly 1.2 million dollars in some years, not $217,000.

http://www.otcmarkets.com/stock/DNAX/financials#