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Friday, December 30, 2016 9:57:39 PM
That would seem to me, to be a prudent move for Walmart. They could begin test-marketing in a few Sams in different states in 1Q 2017. And then move to a to full US Sams distribution test in the Spring. Obvious next steps are all of Walmart US and Walmart world-wide. But, IMO, that future is too fuzzy to think about until the Sam's roll-out proves successful.
When GenUltimate! becomes available on Walmart store shelves, what about all the competing brands? Good question. Lot's of possibilities. IMO, consolidation is likely. But not necessarily Brand consolidation. Store-brands have the luxury of changing suppliers anytime they want to. I expect supplier consolidation first.
I believe 2017 is going to be an exciting year for DECN investors. And, I expect that the value of my DECN shares will be worth MUCH more at the end of 2017 than they are today.
Happy New Year to all
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