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Re: Linedrive post# 20803

Tuesday, 11/15/2016 4:43:17 PM

Tuesday, November 15, 2016 4:43:17 PM

Post# of 60355
Not at all strange, Twitter and Facebook and Instagram will do for now.

Here is some old time news that I dug up.

HighBeam Research - Newspaper archives and journal articles
February 1, 2008

AS AN ASPIRING ROCK 'N' ROLL guitarist in the '70s, John Johnson spent hours listening to the opening chord of the Beatle's Hard Day's Night, wondering how they got that memorable vibrato effect.

In 1974 the quest for the "perfect" guitar tone led him to max out the $300 limit on his credit card and launched
DOD Electronics. Starting with a line of effects pedals, DOD quickly prospered by making it possible for guitarists to reproduce studio effects on stage. Later the company pioneered affordable digital signal processing gear through its DigiTech line. Johnson sold his company to Harman International in 1991, and stayed on at the helm until he retired in 1999.

After nine years on the sidelines, though, he is plunging back into the m.i. industry at this year's NAMM show with the launch of XP Audio Inc.

Technology, marketing methods, and distribution policies have changed since DOD first opened for business in 1974, but according to Johnson, one thing has remained constant: "Musicians still respond to quality products that help them sound better. …

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