Advanced Micro Devices Inc (AMD)

[I_banker]

Wbmw, point taken, but I think that if Microsoft gets behind a new tech, they will give it the muscle required to be adopted. They are ruthless competitors and AMD64 is an opportunity for them to create the perception of an upgrade cycle requirement.

Remember when Windows95 appeared. Well, I believe Microsoft will push Win64 with equal enthusiasm. They don't care if AMD or Intel or just about anyone else makes money on the hardware side, what they care about is being able to deliver a message that will cause consumers to purchase the new OS. Other than a perceived "need" for a 64 bit OS, I would not upgrade my XP system and in the process pay $100 to Microsoft. I expect most people are like me. What will make me pay is the opportunity to get something I don't have.

Just my opinion.