Arena Group Holdings Inc (AREN)

[TallTrader]

Reverse Merger with theMaven Network, Inc.

$0.15 x $0.25, closed @ $0.15

8K Filing excerpts
The transaction will result in Integrated acquiring theMaven as a wholly owned subsidiary by the exchange of all of the outstanding securities of theMaven held by theMaven Shareholders for a number of newly issued shares of the common stock of Integrated (the “Common Stock”), representing approximately 55% of the issued and outstanding shares of Common Stock immediately after the transaction (the “Share Exchange”).

At the Closing, Mr. James C. Heckman, the current Chief Executive of theMaven will be appointed as a director as well as the Chief Executive and the President of Integrated.

Although theMaven was founded in 2016, its founding team worked on a variety of digital media platforms, with the common thread of achieving economies of scale by assembling a network of publishers, covering particular niche media interests, on a unified technology and business platform. The founder and Chief Executive Officer of theMaven created the first version of this model in 1991, leveraging early digital technology for NFL teams for “NFL Exclusive”, and later founded Rivals.com, which is still operated today by Yahoo!. theMaven’s founders have worked together since 1999, building many different socially focused, single platform media models, including Scout.com, Rivals.com, Rivals.net (Europe), Zazzle, and 5to1.com.

At the time of this report, theMaven had a total of fourteen full-time employees, of which three of them were in senior executive positions, eight of them were in software development / test / operations, two of them were in business/network development and one employee was in user experience/design.

https://www.sec.gov/Archives/edgar/data/894871/000114420416128367/v450609_8k.htm

Background of James C. Heckman
Mr. James C. Heckman, also known as Jim, Jr. serves as the Chief Executive Officer of Scout Media, Inc. Mr. Heckman serves as Chief Executive Officer at North American Membership Group, Inc. Mr. Heckman Founded 5to1 Holding Corp. (formerly FOTH Corp.) in 2008 and served as its President and Secretary. Mr. Heckman served as Chief Executive Officer of 5 to1 Holding Corp. since November 3, 2010. He served as Chief strategy Officer of Zazzle.com Inc., since October 2007. He served as Chief Strategy Officer of Fox Interactive Media (now Canvas Technology Inc.) since March 2006. He founded Scout Media, Inc. in 2001 and served as its Chief Executive Officer. He was responsible for directing the overall growth strategy, including specific oversight of all M&A, business development, branding, corporate communications, marketing and sales initiatives. In 2001, he re-launched the online sports network, Scout.com (formerly, TheInsiders.com). Mr. Heckman founded Rival Networks Inc. (Rivals.com) and served as its Chairman & Chief Executive Officer since September 1998 and also served as its President. He served as Senior Vice President of Strategy at Yahoo! Inc. until August 2012. He joined Yahoo in May 2001. He founded Rivals.net in Europe and Rivals.JP in Japan - all in partnership with Fox, Softbank, Intel and Yahoo. He founded Heckman Media, Inc., and served as its President since 1995. Prior to his Internet experience, he spent his career as a magazine publisher, owning and operating more than 60 sports publications, including joint ventures with NFL Properties, Turner and over 35 division I Universities. He began his publishing career in 1984 with a University of Washington yearbook and his first sports magazine, Sports Washington, launched in 1987. He served as Director of 5to1 Holding Corp. He has been Board Advisor of Zazzle.com Inc. since October 2007. He serves as Director of North American Membership Group, Inc. He served as a Director of Scout Media, Inc., and Rivals.com Inc. Mr. Heckman attended the University of Washington from 1983 to 1987 where he majored in Communities.

http://www.bloomberg.com/research/stocks/private/person.asp?personId=10635051&privcapId=97489