Wednesday, August 17, 2016 11:08:32 AM
When dollar shave club sells someone a razor, the razor becomes an asset because the customer forever more needs replacement razor blades.
When GCEI sells someone a light bulb, the light bulb becomes a liability because GCEI has committed to replace it. Not only will GCEI not realize any future revenue from the sale, it will also be on the hook.
The equivalent would be if dollar shave club warranted the razor blade for life and sent you replacements for free. Of course no sane business would do that because it is idiotic. But that's GCEIs business plan!
It's all moot anyway because GCEI will never sell a single bulb.
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