Tuesday, August 09, 2016 11:02:38 AM
"It's a shame that people have to go on-line to buy an all purpose cleaner."
I guess Walmart didn't get the memo. They seem to think it is a good idea to sell on-line as well as many other big box stores.
http://wwwmetrics.com/shopping.htm
Considering that the country is in a major recession, the increase in online buying is a good sign. A survey of U.S. online customers found that 82% are satisfied with buying experiences that began and ended with the online store. Satisfaction dropped to 61% when they researched online and then bought in a store.
Online sales continue to be mostly small-ticket items. The high-ticket products lag far behind by comparison. On average, retailers that have both a physical (store) and online presence have reported an average of 23% growth. Online only retailers (including catalogue sales) however have seen only 9% yearly growth. Online shoppers are beginning to think that the best deals are available online (71%) and that they get better prices there (66%).
The internet is only going to become more popular as time goes by and purchasers worldwide become more comfortable about the security and on-time delivery of their purchases. This is the one area of merchandising that continues to have a positive outlook far into the future.
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