Today things are different. Tommy Chong is a lifestyle brand. His company Chong's Choice puts its stamp on pot paraphernalia like THC-infused breath strips, prerolled blunts, oil, and of course, marijuana flowers.
The selling point: All buds are Chong-approved.
"We're having a really good time -- at least I am -- testing the different products and seeing the industry grow, no pun intended," he says with a "get it?" laugh.
Chong says he's glad to be done with all the "bogus stuff" he used to deal with. Not to mention, being aboveboard is good business these days.
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