They were rather confident in the 10,000 number as early as late May. They ordered 10,000 boxes worth of merch. I think we are already there, or they will finish it off at sdcc since no shipping time needed. If they were in a bind, we'd have seen an extra push from mark just before order deadline. Mark is the reason 10,000 isnt that difficult imo....0.074% of his youtube subscribers. Plus, redg was advertising the entire time.
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