Orexigen Stock Gains More than 50% on Markman Hearing
main points:
1) shares shot up 51.6% on a favorable Markman hearing in the company’s patent infringement lawsuit against Actavis
2)Orexigen is currently working on growing sales of the product. Following the acquisition of U.S. rights, the company is looking to adopt a targeted approach in growing Contrave sales. Orexigen will focus on differentiating Contrave from generic amphetamines and will work on improving the gross to net ratio through managed care and pharmacy discount strategies. Contrave should benefit from a more targeted sales effort. The company is planning a third quarter relaunch and expects Contrave to achieve market share of 10% - 11% by 2018. Orexigen is hiring 160 sales reps to promote the product.
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