News:
Diego Pellicer Worldwide, Inc., the First Brand Name in Premium Marijuana, Introduces its Initial Retail Tenant for the Company's Flagship Store
PR Newswire
SEATTLE, May 4, 2016
SEATTLE, May 4, 2016 /PRNewswire/ -- Diego Pellicer Worldwide (OTCQB: DPWW), a real estate and consumer retail development company that is focused on developing Diego Pellicer as the world's first "premium" cannabis brand, today introduces and profiles the Company's initial retail tenant for their Flagship Seattle store.
"Peter Norris has a distinguished horticulture, design, retail and brand building background," notes Ron Throgmartin, CEO of Diego Pellicer Worldwide, Inc.
Norris built a prominent horticulture business, giving marquee clients such as Nordstrom, Four Seasons, Fairmont, and others their unique design look inside and out, utilizing plants as a key element of the design. His operation included retail stores, 36 acres of nurseries and 500,000 square feet of commercial green-houses spread across 3 states. Before becoming Diego's first retail tenant, Norris sold his business to a fortune 500 company, helping them do a roll up in the landscape industry nation wide.
Norris will be working closely with Diego Worldwide Board Advisor, Greg Quist, whose background includes being the first Creative Director of the Tommy Bahama Brand, one of the highest profit per square foot retailers in U.S. history. He was also a key member in developing the hugely successful brands Union Bay, Esprit and Bebe & Co.
Throgmartin further commented, "We are determined to provide to our tenants the tools necessary to showcase the best products and service this industry has to offer. These tools include the best built stores and grows possible coupled with consulting experts that we bring to the table, in safety, standards, design, branding and retail. "
Diego Worldwide is unique as a landlord because in most cases the Company holds an acquisition agreement with tenants that is exercisable at the company's discretion, as it becomes appropriately legal to do so. For this reason, the Company has a serious interest in making sure our tenants maintain brand integrity and standards.
The Company's expert consultants made available to our tenants include members of our Advisory Board: Dr. Robert Epstein, former COO of the USDA; Dr. Michael Osborne, Chief of Cancer Surgery; Jon Fink, owner of one of the leading luxury packaging companies in the world, etc.
Douglas Anderson, Founder of Diego Worldwide, added, "Throgmartin himself brings the four key strengths that a CEO of Diego Worldwide should have: 1) retail and branding in a public company, 2) Real Estate and Development, 3) Agriculture and 4) Marijuana."
Throgmartin has solid experience in all four of these key areas, having helped develop his family's business – a retail and brand play spread across 17 states – which grew to $2.4BN in revenue, then went public on the NYSE. His real estate development company built out over 3.5MM square feet of commercial real estate; he helped build one of the largest beef cattle herds in the U.S. spread across several states; and finally, he has developed dispensary and grow operations for marijuana in CO. The company is extremely pleased to have such a strong team lead by such a well-rounded and capable CEO.
Rounding out the management team, the Company's chairman is a senior trader on the floor of the NYSE, and Board member Steve Norris was Co-Founder and President for 11 years of Carlyle Group. For the past 2 decades Carlyle has been considered by many to be one of the most prominent multinational investment banks with over $250BN under management.
This management team is well poised to develop Diego into a global brand.
