Wowio Inc. (WWIO)

[otcwhiz]

The Duck (social media webcomic hosting site)

With nearly 15,000,000 monthly page views and over 20,000 webcomics, The Duck is an online community for amateur webcomic creators and fans. The Duck provides a forum to create, share and monetize digital content, utilizing social network and technology services and forums for the artist community and growing fan base. Advertisers buy ad placements on this website for a specified period of time and WOWIO provides the advertising code. Approximately 99% of the content of The Duck is supplied by the user community. In discussions with the site moderators, who represent the consensus of the user community, we believe that the advertising revenue may actually have an inverse impact on our revenue growth due to the resistance of this community to digital advertising. We are exploring a subscription model and other levels of engagement on a cost basis to increase our revenues. We expect to launch the mobile portal to The Duck during 2016 and by utilizing a proprietary advertising network, we intend to expand our mobile advertising revenues on The Duck, leaving the online/non-mobile site free of advertising. We are exploring a number of new initiatives regarding the expansion of the content categories, and revenue-generating activities

POP Galaxy (branded digital content channel)

Launched during the 2010 International ComicCon in San Diego, POP Galaxy is a digital television and on-demand video distribution channel for original and acquired IP, serving also as a marketing, traffic and branding vehicle for other StudioW business units. Approximately 95% of the content on Pop Galaxy is created by WOWIO. Original programming covers areas such as entertainment, pop culture, comics, books, blogs, authors, publishers, partners, celebrities, gossip, and the news. We are exploring new ways to facilitate creation of our content. . To facilitate future production of our content we intend to eventually hire a site manager who will oversee the original content creation, identifying the web series material that support titles produced from Carthay Circle Publishing or that are a part of our ongoing web series. Once the material is identified, it is scheduled for production, script writing and filming. We estimate the costs to expand our content are approximately $500,000/year for increased personnel, $50,000/year for increased marketing and $10,000/year for technology costs , although we do not intend to begin that development until adequate funding is secured.

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