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Tuesday, July 25, 2006 2:22:05 PM
"Mobile Keywords, such as brand names and slogans, can be registered and licensed via the PaperClick Keyword Registry™ for entry in a PaperClick Mobile Go-Window, a Google®-like text window on cell phones or PDA's, to create a one-click connection to a Web page (URL). Words, phrases and brand names already trademarked can be registered only by their owners, with other words and phrases available from NeoMedia. The introduction and immediate availability of Keywords and the PaperClick Mobile Go-Window represents a genuine breakthrough in marketing by cell phone," said Martin Copus, head of NeoMedia's Wireless Business Unit and the company's COO."
http://www.neom.com/press_releases/2005/20050926.jsp
"A salesman's motto: If you throw enough mud against the wall, some of it's bound to stick."
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