Based on the latest PR and 10-K it sure looks like branding of their own smartphone. Maybe compete with Google until buyout?
http://www.otcmarkets.com/edgar/GetFilingHtml?FilingID=11321617 The company plans to introduce a customized branded smartphone device within 2 years, once expansion markets have stabilized. OEM (Original Equipment Manufacturer) White Labeling/branding a manufactured device through an existing manufacturer takes considerable time and research. In order to introduce a product into the marketplace, ODM (Original Design Manufacturer) eventually becomes necessary in order to build a product that is both unique and acceptable to the market place.
I think its BLUPRODUCTS or CT Miami which is owned by the same person. Time will tell.
BLU Products is an American mobile phone manufacturer founded in 2009 and headquartered in Doral a suburb of Miami, Florida.
The name stands for Bold Like Us. They produce phones with a low base price. Their phones aren't advertised as much so they can save on advertising. The devices they make are designed in Miami and produced in China. Later in 2015 BLU plans on making their phones in Brazil to have a closer connection to its target market.
Its phones are targeted at low income people inside the USA, western Europe and China, and the a wider market in countries such as Costa Rica and Brazil where the average income is lower.
More than 30 million BLU devices have been sold in 40 countries
Nothing I state is intended to be a recommendation to buy or sell, opinion only. Readers are solely responsible for how they use the information.
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