I don't think that any of what you quoted is as clear-cut as you think. Maybe you are right, but the way I read it, he is talking about giant size action. In fact, that is the subject of that question. Giant size action, was the May 18 launch, which would have only resulted in may be 100 K revenue monthly.
Note, it would only take 10 to 20,000 subscribers to surpass that in profit. Further, giant size action would have only launched two titles. zwag box meanwhile can launch a huge number of titles.
I urge you to do some due diligence on subscription boxes.
If you see Mark tweet or do a video about our subscription box, prepare to be amazed. If you see Mark tweet or do a video about our subscription box, prepare to be amazed. That will be the final indicator of this taking off
