JRjr33 Inc (JRJRQ)

[CPA-INVESTOR]

A hint from JRjr on the day the late filing notice was filed

On March 30, JRJR Networks had to file an NT with the SEC to delay their 10k by 15 days, not that surprising given that they hired a new auditor (BDO). JRJR does a daily P&L with each of its companies, so they have known for many weeks what the actual numbers are and at this point its really all about dickering with the auditors over nickels and dimes that will be recognized now or later. While the company did not officially release a statement with the filing saying - "hey guys, don't freak out, everything is going great", they did include an auditor approved note making sure we know that earnings are expected to be better than last years. I thought even more telling was the note on John Rochon Jr's Facebook page about Longaberger - where March hit a new record for Collectors Club with over 1,000 new members. This is essentially Longabgerger's version of Amazon Prime. Joining doesn't mean a person has to buy anything or even spend one more dime than someone else, but the reality is they always do and the reported numbers suggest that a person who participates buys significantly more during their membership period. So its not just $50k that Longaberger got in March with no product to be made or shipped, its $50k that was paid to Longaberger indicating an interest in buying more product. The implications for Longaberger''s growth in 2016 are very, very favorable.

Since it seems that many investors have been hyper focused on the Longaberger situation, a note mentioning record growth there on the day of the NT filing makes me wonder if John Rochon JR was trying to send a message to shareholders