Demand Brands Inc. (DMAN)

[JonnyBGood]

I'm not going to expect too much in the way of net profit from this 10-K. If he's doing what he said, he's using the earnings to fund the Mountains episodes, as well as develop the VOD Search Engine and his New Broadway Cinema. What I do hope to see is a nice Gross Revenue being generated before adjustments for operating expenses. The Occulus video mentioned that a surround view camera can be had for around $5k for a halfway decent setup. I'm sure for the production quality Tom's got in mind we're looking at a camera setup closer to $50k or more. I'm hoping to see some investments in these types of inventory assets to establish that he's developing those parts of the business. Also, we should see a greater amount of Marketing and Development expenses. If the profits aren't being invested back into the company and we see a fairly large (releatively speaking) net income then it'll take longer for the growth to occur. Net income is nice, but he's got to put it right back into the business at this stage of the game. If Tom's doing that then we'll see our net income per share for this annual report and maybe the first quarterly report stay very close to zero. Once the business starts bringing in revenue from these new ventures (Q1/Q2), then we'll start to see the profits carried forward and net income per share go up and that'll drive up the pps based on actual net worth.