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>>> Reed’s Announces Stater Bros. Markets Carry Products Throughout Southern California



February 16, 2016



http://finance.yahoo.com/news/reed-announces-stater-bros-markets-133000145.html



LOS ANGELES, Feb. 16, 2016 (GLOBE NEWSWIRE) -- Reed’s, Inc. (REED), the leading maker of craft sodas nationwide announced today that Stater Bros. Markets have authorized Reed’s and Virgil’s brands throughout Southern California. Stater Bros. is the largest privately-owned supermarket chain in Southern California with annual sales of nearly $4 billion, over 18,000 employees and 168 locations.

Neal Cohane, SVP Sales & Marketing commented, “The demand for Reed’s and Virgil’s craft sodas continues to expand across the US. Stater Bros. is the dominant grocery chain player in the Southern California marketplace. Reed’s & Virgil’s are the fastest growing of the Top 50 soda brands in the grocery channel in the latest 52 weeks. This latest entry into Stater Bros. Markets grocery sets will only accelerate our performance. The craft soda category is booming and Reed’s is leading the charge.”

About Stater Bros. Markets

Stater Bros. Markets was founded in 1936 in Yucaipa, California, and has grown steadily through the years to become the largest privately owned Supermarket Chain in Southern California and the largest private employer in both San Bernardino County and Riverside County. The Company currently operates 168 supermarkets, and there are approximately 18,000 members of the Stater Bros. supermarket family.

About Reed’s, Inc.

Reed's, Inc. makes the top-selling sodas in the natural and specialty foods industry and are sold in over 15,000 natural and mainstream supermarkets nationwide. Reed's products are sold through an additional estimated 40,000 accounts that include specialty gourmet, natural food stores, retail stores, convenience stores and restaurants nationwide and in select international markets. Reed’s has sold over 500 million bottles since inception in June 1989 and is considered the leader of the fast growing craft soda category. Its seven award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. The Company owns the top-selling root beer line in natural foods, the Virgil's Root Beer product line, and a top-selling cola line in natural foods, the China Cola product line. In 2012, the Company launched its Reed's Culture Club Kombucha line of organic live beverages. Other product lines include Reed's Ginger Candies and Reed's Ginger Ice Creams.

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