Thursday, February 11, 2016 12:47:29 AM
If you read today's PR carefully, you will notice that they plan to launch their 3 SKU's "Simultaneously."
1. It is going to take a while to reformulate and redesign the packaging for this new caffeinated version..
2. This process could literally take months
3. Where is the money going to come from:
a) Purchase Yo Gabba
b) Reformulate and redesign
c) Produce all the bottles to fill National Account
* I like the new idea, and lets face it, until we see it, its just an idea. This also is going to set us back at least a few months and a few million shares..
With no solid news on the horizon and a horrifying q on the way.. PPS is most likely to go the one direction it knows well..
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