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Re: Kool Aid Man post# 161327

Friday, 11/27/2015 8:49:58 PM

Friday, November 27, 2015 8:49:58 PM

Post# of 187251
Vertical markets are focused on a single niche, such as creating payroll software for start-up Internet companies. A horizontal market, by comparison, is able to sell its goods and services in more than one industry, and is therefore focused on a wider range of business segments.
Vertical Market Definition | Investopedia