Zalemark Holding Co Inc (ZMRK)

[fact-checker]

Why Zalemark can't survive. #3
No financial or factory infrastructure to support any significant sales. Major stores need advertising and promotion money. The initial orders will only be small test orders sold on consignment. The merchandise that sells will be paid for. The rest will be returned. Depending on the rate of return and the companies financial strength this can put a company out of business. A new product needs exposure to consumers through multi channels. This entails an advertising campaign that will cost an incredible amount of money (not stock). You can't just place Crayola jewelry in a showcase and expect it to sell on its own. The product needs to be promoted. Zalemark doesn't have the funds (even if they received their million dollars from Kodiak) to do that.
In addition to the financial infrastructure Zalemark doesn't have the internal systems in place to ship, bill and collect funds as this is usually done by by a third party provider who acts as the middleman between your computer system and the major department stores computer. These systems need an in house expert to coordinate and facilitate all the documentation that needs to be done when serving major retailers.
Zalemark does not have the funds to hire that person. They wouldn't work for stock either.