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Saturday, July 01, 2006 5:57:16 AM
I want to thank everyone who reported from the ASM. You've done a fantastic job. So much information and insight ....
Just a brief comment before I leave for my holiday. I find it interesting to see how Neom now has arrived at a way of accentuating the difference between Neom and all the other players in this space: Direct vs. Indirect barcode-to-web systems, Neom being the one with the delivering capabilities on the Indirect System, leveraging on their patents. The indirect system, as we all know, will allow any player to deliver personalised content to mobile users based on such parameters as
- location
- time
- personal profile
- historical user data
In my opinion Presence Information should also be added to that list (I haven't seen Neom mentioning Presence information so far). Presence information is a very promising mobile technology, to be supported by future handsets. I believe interesting personalisation possibilities will surface based on Presence information in combination with qode. JMHO
I wrote this down very quickly before running off. Will try to elaborate when I'm back in a few weeks time.
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