Monday, November 09, 2015 9:14:58 AM
YoY, (September 30, 2014 ... 21,449,808) the inventory position for the holiday quarter increased by $2,140,634.
Note, even revenues and case sales from Liqueur and Tequila increased.
Vodka/Boru continues its slow slide.
They still note their most profitable brands they are going to focus on are rums and whickies. Pallini remains bumped comparatively in importance.
Goslings has a 2 year sponsorship agreement with the Louis Vuitton America's Cup World Series events building up to the final stages of the America's Cup in 2017. That's going to be a lot of visability.
ROX's gross margin increased to 38.1% for the three months ended September 30, 2015 as compared to 36.5% for the comparable prior-year period.
Selling expense. Selling expense increased 37.6% to $4.9 million for the three months ended September 30, 2015 from $3.6 million for the comparable prior-year period, primarily due to a $0.9 million increase in advertising, marketing and promotion expense related to increased sales volume and the timing of certain sales and marketing programs, including the 35th America’s Cup sponsorship, and a $0.4 million increase in employee costs. The increase in sales resulted in selling expense as a percentage of net sales remaining consistent at 26.7% for the three months ended September 30, 2015 as compared to 26.8% for the comparable prior-year period.
General and administrative expense. General and administrative expense increased 23.6% to $1.7 million for the three months ended September 30, 2015 from $1.4 million for the comparable prior-year period, primarily due to a $0.1 million increase in each of professional fees, employee expense and stock-based compensation expense. The increase in sales resulted in general and administrative expense as a percentage of net sales decreasing to 9.1% for the three months ended September 30, 2015 as compared to 10.2% for the comparable prior-year period. As a result of our becoming an accelerated filer, we expect general and administrative expense to increase in the near term due to the costs and fees associated with the additional regulatory requirements.
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