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Re: DJPB1984 post# 5276

Monday, 11/02/2015 10:09:18 AM

Monday, November 02, 2015 10:09:18 AM

Post# of 26028
The question is why did Zale state that the Crayola jewelry would be launched in the 3rd quarter - in time for the holiday season?

Zalemark will unveil its partnership with Crayola... “Crayola, which is owned by Hallmark, really wants to reinvent itself as a color company — kind of what Pantone is,” said Steven Zale, chief executive officer of Zalemark. “Crayola wants to be the reference standard for fashion.”

Zale said he’ll focus his efforts on retailers like Macy’s and Bloomingdale’s, as well as independent stores like Helzberg. The line will launch in stores during the third quarter, in time for the holidays.

I have checked all three retailers, Macy’s, Bloomingdale’s and Helzberg and none have any jewelry from Crayola or Zalemark.

The Holiday season is here - and still no information from Zalemark about the retailers that are supposed to be selling the Crayola jewelry.

It is about time to start talking about 2016 Q1. LOL!!!

IG