Blue Calypso Inc. (fka BCYP)

[wishmd]

Bill Ogle who was co-CEO with Andrew Levi apparently left BC and according to LinkedIn is now CEO of Koupon Media: "Head of the industry leading mobile coupon technology firm that works with Brands to reach consumers with mobile offers when they are in a store and ready to buy. Koupon Media is a venture backed tech firm growing at triple digit rates annually due to our integrated technology that delivers 20x the engagement of other programs. By also providing consumer analytics and data mining, Koupon Media is a Best in Class sales driving tool."

This sounds very similar to Blue Calypso's "MOBILE SHOPPER ENGAGEMENT SOLUTIONS

Blue Calypso’s patented mobile shopper engagement platform enables retailers and brands to deliver a unique and engaging mobile shopping experience to their store shoppers. Our integrated platform streamlines the shopping journey from store entry to checkout, creating a personalized concierge-driven in-store experience. The system increases sales at the local level by delivering a wealth of circumstantially and geographically relevant product- and store-specific data designed to educate users, influence purchase behavior and strengthen relationships with both retailer and product brands. From beacon integration to NFC and SMS texting, Blue Calypso technology tracks various activation methods and ensures timely content delivery."

They are both in Dallas. Makes one wonder...