Zalemark Holding Co Inc (ZMRK)

[fact-checker]

The Crayola jewelry collection is not fashion relevant. You can say and believe what you want. But I know
NO major retailer has placed an order. You longs will hold on to the thinnest thread hoping and possibly praying that I am wrong. The jewelry shown here is embarrassing for the Crayola brand. It's old and tired...and grossly overpriced. So now you longs are posting "delays can happen". Sorry, but this is the major leagues where the retailers will crucify you when you don't deliver on time. Each purchase order that a major retailer writes is a bonafide contract with penalties for late or non deliveries. As Mr. Macy always stressed to his merchants "you can't sell what you don't have in stock". All store departments have a business plan that relies on each vendor to ship quality goods on time. A buyer's yearly bonus depends on three things.
1. Increased sales over the prior year.
2. Profitability. Did they achieve the require profit margins?
3. And how well they managed their inventory levels.
You can't screw up their bonus money. The only way you can circumvent not getting thrown out is to give them the profit dollars they lost.
Please...NO EXCUSES!!! No retailer will put up with excuses. And if you miss delivery on an advertised item...you're dead.
So I don't want to hear what you guys "think"...YOUR opinions mean nothing. I've been in big retail...I KNOW.