MAJOR DELAY IS FROM NOT GETTING ANY ORDERS!!!
Zalemark did not get their Fall/Holiday projected orders. That is obvious. So when October closes out (and it's coming shortly) and Zalemark hasn't shipped anything...what are the longs going to say then? What excuse is there that can justify not fulfilling those idiotic projections. First it is was supposed to be the third quarter then it became October. I really hope they give up on November 1st and surrender already.
And by the way; where are they shipping from? Certainly not from the phony "mailbox" office space, where they have surrendered their rights to do business from.
The longs (that are investors/traders and not Zalemark/Steven Zale puppets) have had every opportunity to get out. Greed and a narcissistic belief in themselves that they are so much smarter than what is obvious has kept them in. They should open their eyes and see what is happening. Go to the library and read a book on "Retail 101". People just have no idea of what it takes to run a manufacturing or wholesale business...and especially they have no idea of the stringent requirements in selling to those Tier 1 accounts. Zalemark is not equipped to distribute to anyone of those major retailers. Big retailers aren't going to tie up their dollars (especially at Christmas, where they generate 40% of their yearly jewelry sales revenue from mid November through the end of the year) to an untested vendor. It just won't happen. And now that Steven Zale's horrific past criminal activities have come to light, who would want to be associated with him. Crayola and M&M's did a poor job of vetting both Zalemark and Steven Zale. Their association can't last long as it will reflect poorly on both those brands.
What would make me happy is a press release, phone calls and letters to the many "parenting magazines" showing the association of Crayola and M&M's with convicted felon Steven Zale and his arrests for dealing cocaine, embezzlement and for being in possession of a gun while being a convicted felon. Let me see if I can make that happen. Then we will see what is really relevant.
