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Wednesday, 10/07/2015 11:00:53 AM

Wednesday, October 07, 2015 11:00:53 AM

Post# of 20128
I hope this works, but my experience tells me to be cautious. I woke up thinking what these cards, per unit, will cost because I do know the cost of the components. The electronics shipping and packaging should cost approx. $38 since finger sensor prices, in bulk, range between $4.00 and $14.00 depending on the technology manufacturer. The processing chip is around $8.00, battery, about $2.00, sandwich board about $2.00, misc. components another $1.50, so hard costs should come in around $17.50 then double that for asian or indian labor, about $35.00, then packaging and shipping, another $3.00 per card.

Now, to get favorable pricing like that, they need to order these components on bulk, and with these components you don't get favorable price breaks until you hit about 100K.

The way I see it, the only way this card would be worth $38.00 to a card issuer (vs. a typical chip smart card at $2.50 in bulk) is if Chaya was smart enough to be able to load in all your different credit cards onto this product. I think then the market (banks and credit issuers) will see the value of buying this card for use - unless its programming can be done in a way to take advantage of the EVM portals, and let consumers add to the card their other credit card numbers. Thats what is makes systems like ApplePay so successful.

Hopefully if she hasn't thought about it, the above may help to bring to this company a competitive advantage. No charge.
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