INFINIUM LABS (fka IFLB)

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Phantom(R) Lapboard Online Store Will Launch August 15
Tuesday June 6, 8:00 am ET
Touchwood Selected for eCommerce Redesign of Phantom.net Website

SEATTLE, June 6 /PRNewswire-FirstCall/ -- Infinium Labs, Inc. (OTC Bulletin Board: IFLB - News) today announced the Company will launch its online merchant store on Tuesday, August 15 to support the marketing and sales of the Phantom® Lapboard on its website, http://www.phantom.net.

The Company has commissioned Touchwood, a solutions-oriented, technology- based strategic marketing communications firm based in St. Louis, to plan and implement major revisions to the design and content of the http://www.phantom.net website. The website revisions will incorporate direct marketing capabilities including an online merchant store to support business to consumer and business to business transactions with credit card banking services.

"Touchwood's expertise in implementing eCommerce support for consumers, resellers and partners is a perfect match for the marketing and sales launch of the Phantom Lapboard," said Greg Koler, President and CEO of Infinium Labs.

"Touchwood will also assist in developing a series of interactive marketing initiatives to create product and brand awareness among a broad demographic audience of video game, entertainment and electronics consumers," Koler noted.

"Touchwood was selected because of the agency's experience with large- scale eCommerce websites and interactive media," Koler commented. "Touchwood will also develop and produce interactive marketing collateral to ensure the Phantom Lapboard brand continuity on the Internet."

"Our entire staff is excited about this opportunity to support the interactive marketing and sales launch of the Phantom Lapboard," said Kelly White, Managing Partner of Touchwood, Inc. "Touchwood will deliver a progressive design style to suit the image of the new Phantom Lapboard and we will deliver a total eCommerce architecture for online shopping, secured payment gateways, fulfillment and processing.

"The new site will support both consumer and reseller channels with automated integration with the logistics, warehousing/distribution, customer relations management and fulfillment services for the marketing and sales of the Phantom Lapboard in the US and European markets," White said.

About Touchwood

Touchwood provides turnkey sales and marketing communications solutions to a wide variety of clients via event planning and staging, print production, video presentations, interactive multimedia and web-based media. For more information, visit http://www.touchwood.net.

About Infinium Labs

Infinium Labs (OTC Bulleting Board: IFLB) is the designer and manufacturer of the Phantom Lapboard. The Company is in development of The Phantom Game Service, anticipated to be the first end-to-end, on-demand game service for delivery to the living room. Delivered over broadband, the Phantom Game Service is designed to offer casual and avid gamers a broad library of titles,

available anytime, day or night. For more information, please visit http://www.phantom.net.

PR contact:
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Safe Harbor Statement

Certain statements included in this press release may constitute forward- looking statements. Actual results could differ materially from such statements expressed or implied herein as a result of a variety of factors including, but not limited to: the development of the Infinium Labs technology, ability to secure additional financing, the successful marketing and distribution of the Phantom Game Service, acceptance by the market of Infinium Labs, products and technology, competition and timing of projects and trends in the gaming industry, as well as other factors expressed from time to time in filings Infinium Labs will make with the Securities and Exchange Commission (the "SEC"). As a result, this press release should be read in conjunction with periodic filings Infinium Labs makes with the SEC. The forward-looking statements contained herein are made only as of the date of this press release, and Infinium Labs undertakes no obligation to publicly update such forward looking statements to reflect subsequent events or circumstances.

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.


Source: Infinium Labs, Inc.