High Performance Beverages Comp. (TBEV)

[Zitroja Group]

Advisory Board

Peter W. Busch Chairman

Peter W. Busch is a direct descendant to Adolphus Busch, the visionary brewer and founder of the Anheuser-Busch companies. Since 1984, Peter Busch has been the proud owner of Southern Eagle Distribution, a leading, full-service beverage distributor on the Treasure Coast of Florida. Mr. Busch is also the former president of the Florida Beer Wholesalers Association.

Joseph W. Abrams Advisor

Joseph W. Abrams is well known as one of the original co-founders of personal computer software pioneer, The Software Toolworks, which was sold to Pearson, Plc in 1994 for $462 milllion. Mr. Abrams also co-founded Intermix, the parent company of MySpace in 1998. Over the years, Mr. Abrams has obtained an expertise in helping early-stage, publicly held technology companies reach the next phase of growth. He also specializes in working with micro-cap and small-cap companies in order to build shareholder value. Mr. Abrams currently sits on several Executive and Advisory Boards and also works in various advisory capacities for several well-known private and public companies.

Mr. Abrams holds a BA, MBA and JD. He earned his Bachelor’s Degree in Economics from the State University of New York College at Buffalo and holds an MBA in Finance and Marketing from William E. Simon Graduate School of Business at the University of Rochester.