Zalemark Holding Co Inc (ZMRK)

[fact-checker]

I called five Hallmark stores re Crayola jewelry.
Some stores were corporate stores and others were franchised. I found out that all stores are required to carry certain merchandise while others can be more localized or regional in the supplemental product they carry. I talked to store managers or assistant store managers and one was a franchisee owner. I had only one question:
"Do you know when the new Crayola jewelry will be arriving in your store?"
Not one person was aware of any jewelry coming in. One woman was concerned because as she said her corporate store was overloaded with merchandise and where would she put it. Then I realized they would need some kind of locked display case as you wouldn't want to leave jewelry out as you do with their other merchandise. Beefhouse, who told you or where did you read that all Hallmark stores would be caring Crayola jewelry?