They were asked to stop because what they were tweeting was a complete butchering of the English language, its was haughty, boastful and in some instances disrespectful. That's not a well-run social media campaign or a professional business persona.
They actually didn't say they were going to stop. They said they would only be tweeting about branding. After that tweet and the uncerimonious and disrespectful final tweet in French, they went dark. Subsequently they dove into the 1s. No shock there.
If someone tells us a new approach will be used with SM, then use it. Don't go dark for a week and expect SH to wonder where you are in a fickle and what have you done for me lately OTC. SH will attribute that to lack of transparancy and the, "ole scammer-roo" thought process will creep right in.
HJOE gets their ship in order, it sales for a bit. If not, the trips won't be far behind. But I do think it tests the 8s again before the trips.
