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Wednesday, June 24, 2015 3:59:24 PM
What Counts here from my POV is that this Little Company teached J&J a heavy lesson. Reminds me of the blow Nestle faced with reference to the Nespresso capsules cases. Did it hurt Nestle on the income side; of course not, but it was a message to Nestle, that there are Limits.
What is left once this is over: This Story will find the entree into some law books this is for sure.
What is left for DECN:
1.) They will get the Publicity and as we all know, the street likes Little ones punching big ones.
2.) They will get compensated for all legal costs they had, so Money Returns home.
3.) There will be some Money paid to the table based on X and Y and as I said in other comments, it is not the amount that Counts it is that Money will be paid and the amount will be enough to remain debt free and being able to finance their business-model.
4.) DECN took lessons out of that mess and I am pretty sure, DECN will produce nice revenues in the years to come at 3 fronts. But more on this once all is over.
I have witnessed enough cases in Europe, where companies took all the pain to get through such a mess but those who succeeded have been very very rewarding for the shareholders. And I am in the camp, that DECN will succeed.
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