Muscle Pharm Corporation (MSLPQ)

[TheExpertHimself]

if the sales were so high, then howcome Musclepharm needed to sponsor the Cavaliers when the cash and inventory is so low?

Also, why would 3 board members resign at the same time?

Personally, I'm not sure Combat Crunch got what it takes to compete neck on neck with Cliff Bars and Quest at mass retailers.

All Combat Crunch bars look the same....so, you have to spend a little time figuring out what flavor you are buying at the retailer. This level of involvement probably works well for protein powders and possibly for protein bars at specialty retailers, but I'm not sure it works that well for protein bars/snack products at mass retailers...unless you are Gatorade and you make the products very simplistic with limited flavors.

Snickers and M&Ms have different packages all dependent on flavor, ingredients....same thing with Quest. Even Monster Energy and Coca Cola got various different colors of cans, dependent on what flavor you are buying.

Musclepharm just got the packaging for all the proten bars look the same....meaning if you don't like the first flavor, you won't try another one...because in your mind, they all look the same, so they probably all taste the same.

This is how Quest does the packaging for the different flavors, much happier and less depressive packaging than Musclepharm's.

http://mattstevens.me/tag/protein/


The success of the Black Label products are questionable as well to me. The packaging it is not as bright and shiny, and appealing looking as the original Hybrid products....I don't know what it is suppose to symbolise? That investors got burned? The packaging surely looks like char coal to me.