DNA Brands Inc (DNAX)

[boca_bobby]

That kind of surprises me. I have been more than critical of this management team but never was disappointed with their products. My personal favorite was the Cranrasberry and especially loved their meat snacks.

But alas, they removed the meat snacks, changed the names of all their drinks as well as the cans all in an effort to get more sales.

Is it just me or does it always seem like they are attacking the problem with a half-hearted effort? I mean the problem is that they just aren't selling enough product. Am I way off base?

So in an effort to sell more, you replace your CEO (twice). Change your manufacturer of the product to save money but they force you to change your cans because they refuse to have a skull on the can. You sell the shit out of shares to get more capital.

You basically do everything you can but sell more product! Hey Mel, try to focus on one county in Florida at a time. Put all your resources on selling products there. Then move to a neighboring county and attack it the same way. Rinse and repeat.