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Alias Born | 06/16/2014 |
Monday, May 04, 2015 2:52:25 PM
As we already had significant Capstone branded inventories in the Market Place for the holiday season, a strategic decision was made that with the introduction of our new branded program in 2015, that the Company would support the Capstone brand where the program was currently placed, but would limit new offers so as to reduce the exposure to markdown allowances or inventory returns by retailers whom would want to move into the new branded product lines. This also resulted in revenue reductions in the fourth quarter 2014.
During 2014 the Company launched a new product line, the Remote Control Outlet Program and expanded the Wireless Motion Sensor Light program. Both of these programs were well received by retailers and consumers and accounted for most of the revenue growth in these product categories...
Hopefully you can comprehend what is currently happening at CAPC..
At least they are putting up their own cash ...i certaily wish them well...Signed awaitingamove
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