Thursday, April 23, 2015 9:24:18 AM
Dilution of products would not decrease total revenue. FACT. Game over.
MSLP revenues have decreased by 40% in the face of new product and categories like Cocoprtein water (bombed) and protein bars (bombed) and Energy Sport (bombing).
New retail channels like Walmart were supposed to grow revs to the $500m this year as you stated yet the opposite is occurring. MSLP is tracking below $130m in revenue in 2015 despite a laundry list of existing products that are being rejected by consumers for using cheap chinese ingredients like MSLP proteins and other supplements.
The expenses continue to explode as you stated in your brilliant post the other day. All these product launches look like a desperate attempt to throw anything against the wall hoping something will stick.
That hilarious facebook post that was intended to be so impressive showing stacks of warm Energy Sport supposedly being sold without need for an ad display or pricing label in some town in Michigan that no one has heard of by some guy name Ali Farzeed or something like that is laughable.
Come get your Energy Sport at Fast Eddy's gas station in Boise or Ali Farzeeds gas station in Timbuktu Michigan. If you want a different flavor, give them a few weeks as UPS and Fedex may have cut MSLP off due to non-payment.
LOL
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