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Re: ss9173 post# 65260

Monday, 05/22/2006 5:39:05 PM

Monday, May 22, 2006 5:39:05 PM

Post# of 326355
IMO, these 3 bolded paragraphs from the 10K filing tell us a lot in regards to Neomedia's future strategy and have a lot to do with the reason for the requested A/S increase in the proxy.

Essentially, Neom will become the SuperCompany through THEIR consolidation of the mobile marketing industry. The opportunity is NOW so expect to see a second wave of acquisitions starting during the second half of the year upon proxy approval.

Revenue growth will accelerate as Neom becomes the market share leader, and the market will eventually reward the share price as this occurs tempered of course for the added dilution that will be necessary.

Here are the 3 paragraphs from the 10K Competition section:

In the European market, where mobile marketing has been embraced by many
large brands (and poised to grow exponentially--see Industry Section) and
numerous consumers, the competition is quite fragmented by geographic region and
by product and service offerings. For example, while Flytxt, Aerodeon and
Enpocket have traditionally competed with NeoMedia companies Sponge and 12snap
in the UK mobile marketing marketplace, Mindmatics has provided the principal
competition in Germany. Additionally, Spielplatz.cc is one of the larger premium
players in Germany, Austria and Switzerland. Also, Austria-based DIMICO is
focused on premium SMS connectivity and messaging.

In general, due to the relative immaturity of the mobile marketing
industry, small players have sprung up offering very specialized products and
services. This is even more pronounced in the U.S. where mobile marketing has
mostly been confined to text-to-vote applications.

As the mobile marketing industry matures, NeoMedia expects consolidation
as industry leaders emerge. Moreover, NeoMedia believes its well positioned at
the onset due to the intellectual property, including many patents, on which its
products and services are based. NeoMedia expects that its intellectual
property, coupled with its early aggregation of proven market leaders, will
serve as a competitive advantage as this market rapidly matures.


JMHO

SS9173