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Thursday, March 26, 2015 4:15:32 PM
They do need to cut expenditures and they are....but at the end of the day, they need to make sure they sell enough of high margin products....which I think they do now.
Walmart was a little too much of a task for Musclepharm in q4, and the mistake took resources out of the business. Coco Protein wasn't too successful of a product either, and it probably drained the company for resources leading up the quarter.
However, the MP Combat Crunch project has been a successful one....Musclepharm is the most successful sports nutrition company for bodybuilders in the lucrative protein bar product category.
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