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Wednesday, March 18, 2015 9:16:25 AM
That is the hardest part to get out of as it's all contracts...but sometimes you just cannot uphold a contract.
When they hopefully are gone, Musclepharm needs to continue to cut all other costs back to levels of 2013 imo.
As is, it's a great brand that Musclepharm got with som nice products. Musclepharm doesnt' need to invent more new products than what competitors do going forward...From being a fashion company changing collection each season, it should turn into a classic brand like Coca Cola, Optimum Nutrition, Quest Nutrition and Clif Bar and Co.
The company needs to simplify and run the company like every other established brand. There is no need to be loud when everybody already heard you....everybody knows you are there. Now it is time to focus on consistency and quality.
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