Electronic Cigarettes International Group Ltd fka ECIGQ

[tbone8]

I think it went up because those in the know, know the R/S will allow for other financing options that will limit or completely remove the possibility of any further convertible hitting market again. Management has stated this in a previous PR:

Sources for a larger infusion of long-term growth capital have been identified, and ECIG is working with these investors to structure an agreement that will allow the Company to proceed with its global expansion strategy.

To facilitate obtaining the long-term financing that the Company is currently pursuing, ECIG intends to execute a reverse stock split, but this action does not dilute shareholders. However, it will be critical to provide the Company the essential resources to compete and to conclusively fix ECIG’s total capital structure, both of which are designed to drive substantial shareholder value.