Baristas Coffee Company, Inc. (BCCI)

[BobSinCA]

Agree Lance Lehr/BMOC potential game changer.

Finances depend on BMOC terms -- but changing the footprint from current kiosk model is critical, the kiosk model has financially failed.

I like that BMOC will apparently be experimenting with different footprints, and likely with menus. Will be interesting to see what they do about 'costumes,' I am betting toned down BUT men and women.

And if the in-line mall format works out, others can franchise it at great profit to BCCI even if BMOC terms aren't as favorable to BCCI as 'list' prices; shouldn't be, IMO, BMOC is experimenting and taking risks.

I am less enthusiastic about Mr. Henthorn's proposed 'fleet' of mobile kiosks, K-cups, beer/cigarettes, and reality TV, but time will tell.