They paid $10m, assumed some debt and swapped some stock. True the pps was higher then, but then they hadn't lost $70m yet either.
No way was FIN worth $250 then or now. The market never lies in spite of all the ranting and raving about "manipulation". Depending on how much they lost since the since the end Q3, they might be able to sell FIN to cover their debt. The other brands wouldn't even come close.
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