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Friday, March 06, 2015 5:40:22 PM
For K-Cup, neither distributor nor grocery chains have been announced.
I think we can agree that Baristas' grocery store history will not be helpful to them in gaining shelf space for the new product.
Hopefully, meaningful K-cup distribution plans will be announced shortly, together with the cost. Ice cream development, distribution, and initial inventory cost the company 5M shares when pps was double what it is today.
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