Celsius Holdings Inc (CELH)

[kbaz]

Thank you for your analysis Kezzek.

Your analysis is somewhat astute, but lacks completeness. If you look at the balance sheet, the $3 million additional debt is used to build cash, inventory, and boost revenue with increased customer terms and limits. You are failing to look at both sides of this budget. Growth in Revenue and Margin continue to be the most important story for this valuation. A 2015 black quarter exceeded any expectation that any shareholder has for this stock. In my opinion $22 million market cap is still extremely cheap. This product has been successfully resonating in every market it has entered. The company has also identified and implemented plans in new markets. This company has an extremely strong and talented leadership team and is showing they are capable of growth and profit in a market place that has been primarily relying on Advertising and Distribution. This is a new generation and It looks like this company understands what the new generation is looking for.

btw, I am a big fan of shorts in a market place.